GareanComplete brand identity
A full identity system: logo suite, colour, type, website, app, stationery and a social campaign.
- Client
- Garean
- Industry
- Order confirmation for e‑commerce
- Discipline
- Brand identity · Logos · Social media
Deliverables
- 01Logo suite
- 02Colour system
- 03Typography
- 04Website hero
- 05App icon
- 06Business card
- 07Poster
- 08Social media posts
Project overview
Garean confirms and follows up on orders for online stores, from confirmation to delivery. In its own words: “we’re not just an order‑confirmation company — we’re your partner in success.” I designed a complete identity that runs from the logo to the website, app, print and a social media campaign.
Creative brief
The client brief goes here — target audience, the impression the brand should leave, and the channels it lives on.
Design challenge
The design challenge goes here — for example standing out in a crowded services market and earning trust from the first contact.
Creative concept
The symbol is a G constructed from sharp geometric planes. It also exists in 3D and works on its own as the app icon, paired with Futura and two blues.
Colour palette
- 01#3A88EA
Garean Blue
- HEX
- #3A88EA
- RGB
- 58 136 234
- CMYK
- 72 44 00 00
- 02#206ABA
Deep Blue
- HEX
- #206ABA
- RGB
- 32 106 186
- CMYK
- 86 59 00 00
- 03#0B0B0D
Black
- HEX
- #0B0B0D
- RGB
- 11 11 13
- CMYK
- —
- 04#FFFFFF
White
- HEX
- #FFFFFF
- RGB
- 255 255 255
- CMYK
- —
Typeface
Primary typeface — sans‑serif
Aa
Futura
- Letters
- Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz
- Numerals
- 0 1 2 3 4 5 6 7 8 9
- Futura
- Aa Bb Cc 0123
Shown here in a stand-in face because Futura isn’t installed in this preview — the identity itself is set in Futura.
Values & taglines
Reliability · Commitment · Professionalism · Trust · Innovation · Efficiency “Where Every Call Matters!” “Smart Solutions, Seamless Communication.”
Does your brand need an identity?
Tell me about your project — we’ll start with a pencil, before the pixel.